Alex Dreyfus Brings Competitive Poker into the Digital Age

Alex Dreyfus is a huge name in poker at the moment. Dreyfus is the CEO of Mediarex Sports & Entertainment--he is a sport poker business mogul and European social media star who seems to make waves in the poker world with every word he says.

Dreyfus is the man pushing the new Global Poker Index to massive response from the fans. The Global Poker Index seems to take a lot of cues from the history of League of Legends as the latter established itself as an eSport. Dreyfus is partnering with Twitch.tv to livestream a new league of top-level level poker matches (reminiscent of Riot games and many other video gaming companies that have had huge success with the livestream format).

His goal has been to change the industry from its traditional brick and mortar casino foundation, by bringing poker into the digital age: “Whilst most of the poker ecosystem is based on a customer experience, [the Global Poker Index’s] aim is to develop a fan experience with digital content and competition at its core model.” He was reportedly inspired and excited by the livestreaming success of the Global Poker Masters tournament last march, in which GPI’s Twitch channel drew a fan base on the scale of 870,000 unique viewers.

This month, Dreyfus has built up the hype by teasing GPI’s first twelve team names who will participate in the upcoming Global Poker League. He has also released the names of the twelve managers who will fight to lead their teams to victory, each contracted for two years each, while the league builds up stability and legitimacy.

In a statement, Dreyfus said: “Today is an exciting day in Global Poker League history, the confirmation of our team managers is a crucial step towards our goal. We have secured an incredible amount of talented leaders to represent our 12 franchise teams as well as strong intent from some of the world’s best poker players to make themselves draftable on 25th February. We’re looking forward to what the next few months and the inaugural season of the Global Poker League will bring for fans across the globe.”