Kindred live in New Jersey with proprietary tech platform

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Kindred is now live with its proprietary tech platform in New Jersey, which will bring a safer environment and an improved customer experience to the customers. The launch in New Jersey is an important step towards rolling out the Kindred platform across Kindred’s US footprint.

The platform, which is already an integral part of the Kindred brands’ success in Australia and the European markets will provide an enhanced customer experience with customizable and personalized content and products, as well as improved analytics and flexibility.

“I am proud and grateful of what our team have made possible. However, the true winners are our customers in New Jersey who now will have access to a platform that will give them a safer and more enjoyable gambling experience. We are now preparing to roll out the tech platform to all the states we operate in. Our aim is to migrate Pennsylvania to the Kindred platform during the second half of the year”, says Henrik Tjärnström, CEO, Kindred Group.