IGT PlayDigital Launches Prosperity Link Game in U.S.

Despite recent financial challenges, IGT PlayDigital (IGT on the NYSE) is still aggressively releasing content throughout the world. That helps explain a recent 10% increase in iGaming revenue while overall revenue has been on the decline.

In line with the company's recent aggression, they have announced the release of its popular Prosperity Link game of video slots in the U.S. The group of video slots is expected to be released by participating operators in the following states:

• Connecticut


• Michigan


• New Jersey


• Pennsylvania


• West Virginia
  

In a press release, Gil Rotem, President of IGT PlayDigital, made clear that he feels strongly that the Prosperity Link game will be as well-received in the U.S. as it has been in other parts of the world. He further said:

“Providing our customers with multi-channel content such as Prosperity Link is an important differentiator for IGT PlayDigital and a cornerstone of our global content strategy."

What is Known About the Prosperity Link Game

The Prosperity Link game is a series of video slot themes. In all, there will be six (6) different themes that can be accessed through the base game. That will include:

• Prosperity Link Wan Shi Ru Yi


• Prosperity Link Cai Yun Heng Tong


• Prosperity Link Dian Shi Cheng Jin


• Prosperity Link Xi Chu Wang Wai


• Prosperity Link Ri Jin Dou Jin


• To Be Determined

At this time, the first theme on this list has been released in the U.S. The gameplay matrix includes 5 reels, 3 rows, and 243 ways to win. It also includes several bonus features that are common among other IGT slots like Money Balls and Prosperity Pots. The second theme on the list is expected to be released in 2024 with the remaining themes to be released sometime in 2025.

IGT Becoming A Force in the U.S. Online Casino Market

IGT recently made its first meaningful appearance in the U.S. online casino market when it released its games library in Rhode Island through Bally's Casino.

Before this partnership, IGT's presence was confined to a game or two being featured with operators like BetMGM. Clearly, the introduction of the Prosperity Link Game indicates that IGT's management is serious about becoming a force in the U.S. Mentioned has been made that more games are expected to be released in the U.S. later this year.

This higher level of activity serves as an explanation for IGT's recent uptick in iGaming revenue. It provides a positive outlook for the future in spite of the fact worldwide operations have been struggling.

IGT is a global leader in the iGaming sphere. They offer a complete software iGaming platform that includes casino gaming and sports betting software. The company employs over 10K employees with its home headquarters located in the UK and secondary operations situated in Rome, Italy, and the U.S. states of Las Vegas, Nevada; and Providence, Rhode Island.

The company holds a primary license with the UK Gambling Commission and a secondary license with the Malta Gaming Authority.